







IIMEIDU Lightener creme processing time depends on your hair type and developer choice:
20 volume developer: 6-30 minutes (gentler, slower acting — best for scalp)
30 volume developer: Faster processing, typically 20-30 minutes
40 volume developer: Fastest (off-scalp only, not for roots)
Tips from customers:
Use 20 vol for lighter hair or sensitive scalps — gentler and less damaging
Use 30 vol for darker or more resistant hair
Avoid 40 vol on the scalp — best reserved for off-scalp techniques only
IIIMEIDU developer is recommended. Mixing ratio: 1 part lightener to 1 or 2 parts developer — aim for a consistency similar to cake batter.
Important guidelines:
Start checking at 10 minutes and monitor every few minutes
Don’t exceed 50 minutes to avoid hair damage
Leave it on longer if you want a lighter result, but be aware of damage risk
Left it on 50 minutes then 30 minutes in separate sessions for darker hair
Pro tip: Leaving it on too long causes significant damage, even with lower volume developers. When in doubt, do multiple lighter sessions rather than one long one.
Package Dimensions : 7.99 x 2.2 x 1.54 inches; 5.29 ounces
Manufacturer : IIIMEIDU
ASIN : B0H5KB1H5X
Best Sellers Rank: #67,384 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #14 in Hair Bleaching Products
Customer Reviews: 4.6 4.6 out of 5 stars (17) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
Lifts up to 8 levels — Hair Lightener works on all hair types, on and balayage, foils, off the scalp. Salon-quality results at home. On-scalp application: Mix 1:1 or 1:2 with IIIMEIDU 20 volume Developer. Off-scalp application (foils, balayage): Mix 1:1 or 1:2 with 30 or 40 volume developer.
IIIMEIDU bright white creme has a protective oil system that balances lift with moisture retention. It’s gentler than traditional hair bleach powder. The mineral oil-enriched base reduces mechanical friction on the hair shaft for smoother application.
PRE-COLOR TREATMENT SPECIALIST FOR VIVID & FASHION COLORS Brass free bleach engineered as the ideal base preparation for vivid, pastel, and fashion color services. Even Hair Lifting.
CONSISTENT RESULTS IN ALL WATER CONDITIONS Infused with Disodium EDTA, a professional-grade chelating agent, this formula neutralizes mineral buildup and hard water interference that can cause uneven lifting or unwanted brassiness.
Important Notes: 1, Space out sessions — Wait at least 1-2 weeks between applications and do hot oil treatments between to protect and repair your hair. 2, Frequent, repeated use or leaving it on too long can damage previously colored hair.]
Original price was: $9.99.$8.99Current price is: $8.99.